To set up Google Ads conversion tracking, create a new conversion action in your Google Ads account, install the conversion tag (either manually or via Google Tag Manager), and verify the setup. This process ensures you can measure sales, sign-ups, or leads accurately, helping you make smarter advertising decisions. If you want a clear walkthrough with visuals and best practices, here’s a detailed guide on how to set up Google Ads conversion tracking https://wixpa.com/google-ads-tracking/. This makes sure you capture the right actions and avoid common pitfalls that can skew your data.